We began by exploring how AP envisioned impact at scale and helped him identify patterns across his consulting work, uncovering his passion for future-focused strategies and tech solutions in India’s retail sector. This process clarified his long-term goal to revitalizing traditional Indian industries to uplift rural communities. Grounding this vision in personal and professional experiences became the foundation of his application, which we then shaped through joint research and reflection.

AP deepened his understanding of Indian retail strategy and tech-driven business transformation through conversations with industry leaders. He then mapped these insights to specific MBA programs, demonstrating how their resources would enhance his sector knowledge, provide strong mentorship, and support his long-term growth.

His ability to clearly articulate his goals and answer key questions like “Why MBA?”, “Why now?” and “Why [specific] school?”, using detailed examples, a global perspective, and a nuanced understanding of each program, made his application stand out.